Why do we have two Facebook pages?
Okay, yes, that’s a valid question. Because ALL THE THINGS!
No, really, it is a good question, and I can only answer that with another question. Why a Facebook page and a Twitter page and an Instagram page and a Pinterest profile? (Because text doesn’t quite reveal tone of voice, this isn’t a jerky question or tone.)
We have a Twitter page because there are people on Twitter that are not on Facebook. Or people who would rather follow a museum on Instagram than on Facebook. Or people want to connect with the museum on Pinterest.
“Okay, yes, we get that,” you’re saying. “But why two pages on the same social media channel?” And you would be correct to keep poking me about that.
We can agree that the Museum needs to exist on many social networks in order to reach a broader variety of people who like a variety of interaction avenues. We like having as many friends as possible.
And the reality is that someone interested in bringing the family to exhibits and events at the Museum might not be interested in the mitochondrial DNA testing of an obscure fern family. Or maybe they will. They can choose.
But we have so much going on here at the Florida Museum, that we can’t possibly fit it into one Facebook feed. So instead of wearing out our welcome, we’re separating our news into two different themes. Our friends and fans can choose what kind of cool things they want to hear about, and don’t get a fire hose of info.
Unless you like the fire hose of info. In which case, by all means, follow both of our Facebook pages (main & science), our Twitter feed, our Instagram account, and our Pinterest profile. We’re also on YouTube, and we’re looking hard at Google+, Snap, and Reddit. Enjoy the fire hose!